How fast should my website be?

If your website takes more than a few seconds to load on a phone, many visitors will give up before they ever see it.

Why speed matters

Google measures how fast your pages load and uses it when deciding who to show in search results. A faster site means happier visitors and a better shot at page one.

How to check yours

Try my free speed test. It uses Google’s own tools and explains the results in plain English.